Wafin averages more than 2,000 visits per day (60,000 visits a month).
It is by far one of the most credible and popular Morocco-related English-speaking
Web sites in the world. The Wafin audience ranges from Moroccans living
in North America to North Americans interested in anything Moroccan.
Reaching the Wafin audience is much easier than you think. Read this
section for more information or contact a sales
representative today.
Reasons to Advertise |
Ways to Advertise |
Cost to Advertise |
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Reasons to Advertise on Wafin
Why Advertise on Wafin?
Three simple reasons:
- Wafin receives more than 60,000 visits a month, has 43300 subscribed
members, and gains an average of 30 new members every
day.
- Wafin is an established resource and online meeting point for Moroccans
in North America.
- Most of all, you will be supporting Wafin and its online Moroccan
community.
Describe Wafin's Audience
Based on our server logs and membership records, Wafin's audience
falls into three major categories:
- Eighty percent reside in the United States. Many of whom are Moroccans
who are interested in keeping in touch with their fellow expatriates.
They frequently return to the site to read news about Morocco, to
learn of upcoming Moroccan events within their community, and to
share their opinions with others.
- Eight percent reside in Canada. Like their American neighbors,
they too are are interested in everything Moroccan.
- The remaining 12 percent are from all over the world -- Belgium,
Germany, France, and Norway, to name a few -- with only one percent
currently residing in Morocco.
Ways to Advertise on Wafin
Top Banner Ad
Appearing
in the top right-hand corner of each page, top banner ads average nearly
1,700 page views per day and 20 clicks per day. Banner ads are added
to a pool of other banners and advertisements. Each time a page is
requested by a visitor, Wafin's servers display the next ad in succession.
Banner ads may include animation and will link to a Web site of your
choosing.
Specifications:
- Type of Ad: Image/Graphic
- Size: less than 20,000 bytes
- Format: GIF or JPEG
- Dimensions: 366 x 78 pixels
- Pricing
Bottom Banner Ad
Appearing
on the bottom of each page, bottom banner ads average nearly 700 page
views per day and 20 clicks per day. Banner ads are added to a pool
of other banners and advertisements. Each time a page is requested
by a visitor, Wafin's servers display the next ad in succession. Banner
ads may include animation and will link to a Web site of your choosing.
Specifications:
- Type of Ad: Image/Graphic
- Size: less than 25,000 bytes
- Format: GIF or JPEG
- Dimensions: 468 x 60 pixels
- Pricing
Sponsor A Column
Appearing
only on the front page, these text-based ads are prominently placed
between Wafin's content. Unlike banner ads that are generated from
a pool of all available advertisements, these text-based ads are exclusive
to the advertiser for a predetermined time.
Specifications:
- Type of Ad: Text
- Size: Company Name
- Columns to Sponsor
- Events
- Critical Dialogues
- Member Announcements
- Moroccan News
- Moroccan of the Month
- Moroccan Voices
- Poll
- Spotlight
- Pricing
Spotlight Feature
Featured
prominently in the top left-hand section of Wafin's front page, our
Spotlight section is often one of the first places our visitors click.
For a one-month period, we can feature your company's name here and
provide a link to your Web site.
Specifications:
- Type of Ad: Text
- Size: Company Name
- Time-Period: One Month
- Pricing
Newsletter Feature
Each
month, Wafin sends a text-only e-mail to its 43300 members.
The e-mail contains a description of new features and content that
have been recently been added to the site. This advertising option
would include mentions of your company, product, or service in an upcoming
newsletter.
Specifications:
- Type of Ad: E-mail Text
- Size: One Sentence with a hyperlink to your Web site
- Time-Period: One Month
- Pricing
Premium Listing
Premium
listings in our Business
Directory provide you additional space on our servers to create
your own Web site promoting your services in greater detail. Creating
your Web site will be as easy as using our online, Web authoring tools.
Furthermore, your Business Directory listing will be highlighted, helping
it stand out from your peers.
Specifications:
- Type of Ad: Web site and highlighted listing in Business
Directory
- Size: Up to 50 pages to describe your company, products, and services
- Time-Period: One Year
- Pricing
Co-Branding Solutions
Wafin
also offers co-branding solutions on a per account basis. These highly
customized advertising solutions tightly leverage Wafin's branding
and member loyalty to your products or services. These custom contracts
can offer branded sub domains like yourcompanyname.wafin.com. If you
are interested in this option, please contact a Wafin representative
today to discuss details and pricing.
Cost to Advertise on Wafin
We offer economical and flexible advertising packages that help you
reach your audience and build rapport. These are introductory prices that are subject to change in January 2004.
Notes:
- Clients who purchase advertising options for a full year (*) also
receive a Premium Listing in Wafin's Business
Directory at no extra charge.
- Due to the nature of customization and tight integration, co-branding
options and pricing can only be made on a per account basis.
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